Ontario motor vehicle dealers licensed under the Motor Vehicle Dealers Act are eligible for the Dealer Plate/Permit. The Dealer Plate/Permit is a single portable plate with the word "DEALER" on the left side and red alpha-numeric characters on a white background. It is for exclusive use by motor vehicle dealers only on motor vehicles owned as part of the dealer's inventory of vehicles for sale. It may be used for private use in Ontario or for purposes related to the sale of motor vehicles that are owned as part of the dealer's inventory of vehicles for sale.
For new motor vehicle dealers, when purchasing the new Dealer Plate/Permit, you must provide the $30 fee and each of the following:
If you are an existing motor vehicle dealer and you have a valid Dealer Authorization Letter (DAL) on file at your local ServiceOntario centre, the plate, permit and the $30 fee is required to purchase a Dealer Plate/Permit. However, if you do not have a valid letter on file (i.e., it has expired), please follow the requirements of a new motor vehicle dealer.
The annual validation fee is $156.00.
Service providers, including anyone who repairs, customizes, modifies, manufactures or transports motor vehicles or trailers is eligible for a Service Plate. The service permit and plate must be registered in the legal name of the business or the proprietor.
A new applicant for a Service Plate/Permit must present a letter on company letterhead, outlining the reasons why the plate is required. A trailer dealer must present a Class A garage licence
A Service Plate may be used:
Private use of motor vehicles or trailers with a service plate is not permitted.